Food packaging

How to choose the right kraft food pouch

Choosing a kraft food pouch comes down to three things: the size that fits your fill weight, whether you want a window, and the seal. This guide from Foldwell walks through each one so you order the right pouch the first time. Last updated: .

What is a kraft food pouch?

A kraft food pouch is a stand-up bag made from kraft paper with a food-grade inner liner, used to package dry goods like coffee, snacks and granola. It stands upright on a shelf, reseals with a built-in zip-lock, and can be heat-sealed closed for a tamper-evident retail finish. The kraft exterior is recyclable and gives the natural, considered look that small food brands are known for.

Three kraft stand-up food pouches, the centre one with a clear window showing coffee beans and granola
Kraft's warm, natural finish signals a considered, low-waste brand.

In short: a kraft food pouch is a recyclable, food-grade, resealable stand-up bag for dry goods such as coffee, tea and snacks.

What size kraft pouch do I need?

Match the pouch size to your fill weight rather than its dimensions alone, because kraft pouches are measured by width × height × bottom gusset in millimetres. As a rough guide, a 90 × 140 mm pouch suits roughly 50–100 g, a 110 × 185 mm pouch around 100–250 g, a 130 × 210 mm pouch about 250–500 g, and the larger 170 × 240 mm and flat-bottom 160 × 260 mm pouches hold roughly 500 g–1 kg of coffee, granola or similar dry goods. Denser products fill a smaller pouch than light, fluffy ones, so size up if in doubt.

In short: choose by fill weight — 90 × 140 mm for ~50–100 g up to 160–170 mm pouches for ~500 g–1 kg — and size up for light, bulky products.

Windowed or windowless — which should I choose?

Choose a windowed pouch when you want customers to see the product, and a windowless pouch when you want protection or a premium labelled look. A clear window sells loose, attractive goods like coffee beans, granola and sweets straight off the shelf. Solid kraft, by contrast, shields light-sensitive contents and gives a cleaner canvas for a wraparound label, stamp or gold-foil finish.

In short: windowed pouches show off the product; windowless pouches protect contents and look more premium when labelled.

Are kraft stand-up pouches food-safe and resealable?

Yes — our kraft stand-up pouches are food-grade and resealable. Each has a food-safe inner liner suitable for dry foods, a re-usable zip-lock so customers can open and reclose the pack, and a heat-sealable top so you can seal it shut for retail. Seal above the zip with an impulse heat sealer to make the pack tamper-evident.

In short: yes — they're food-grade for dry goods, reseal with a zip-lock, and heat-seal for a tamper-evident retail finish.

Are kraft food pouches recyclable?

Kraft food pouches are largely paper-based, so they are far more recyclable than conventional all-plastic stand-up pouches. The kraft outer is a renewable, recyclable material; check the inner liner guidance for your local stream, and remove any heavy plastic zip before recycling where your council requires it. Choosing kraft over foil-lined plastic is one of the simplest ways to cut a food brand's packaging footprint.

In short: kraft pouches are mostly paper and far more recyclable than all-plastic pouches — follow local guidance for the liner.

Frequently asked questions

What's the difference between a windowed and windowless pouch?
A windowed pouch has a clear panel so customers can see the product inside, which helps sell loose goods like granola, sweets or coffee beans on a shelf. A windowless pouch is fully opaque kraft, which protects light-sensitive contents and gives a cleaner, more premium look for labelled products.
Can you heat-seal a kraft stand-up pouch at home?
Yes. Our kraft food pouches are heat-sealable with an inexpensive impulse heat sealer, and they also have a re-usable zip-lock so customers can reseal them after opening. Heat-sealing above the zip gives a tamper-evident finish for retail.
What can I store in kraft food pouches?
Kraft stand-up pouches suit dry goods: coffee, loose-leaf tea, granola, nuts, dried fruit, sweets, spices, protein and baking mixes, and pet treats. They are designed for dry products rather than wet or oily foods.

Shop kraft food pouches

Next: build a sustainable packaging kit →